Privacy and Data Security Policy

MCM Electronics Pty Ltd
Effective Date: March 11, 2025

1 Introduction

MCM Electronics Pty Ltd (ABN 89 003 036 806), ("MCM," "we," "us," or "our,") is committed to safeguarding the privacy and security of personal information collected from our customers, partners, and users. This Privacy and Data Security Policy explains how we collect, use, share, store, and protect your information when you engage with our websites (mcmelectronics.com.au, mcmgate.com, neveralone.com.au) and services, including NEVERalone, SAFETYwatch, the NEVERalone Worker App, Beacon and WiFi Manager App, dashboards, and related products and devices (collectively, "Services").

By using our Services, you agree to the practices outlined in this policy, which comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). We aim to be transparent about our data practices and empower you with choices regarding your information.

2 Information We Collect

We collect various types of information to deliver and improve our Services:

2.1 Information You Provide

Account and Profile Data: When you register for an account, create a profile, or adjust preferences, we collect details such as your name, email address, password, phone number, billing information, alarm response contacts and optional profile elements (e.g., display name, photo, job title).
Content Through Our Services: We collect data you input or generate, such as location data during events and emergencies, feedback, live chat interactions, uploaded files, and emergency contact designations.
Support Interactions: Information you share with our support team, including contact details and issue descriptions, is collected to assist you.
Payment Details: For purchases, we gather billing and payment information (e.g., credit card details) via secure processing services.
Credit Applications: If you apply for credit, we collect financial details like income, expenses, assets, and tax information.

2.2 Information Collected Automatically

Usage Data: We track how you interact with our Services, including features used, links clicked, search terms, and clickstream data.
Device Information: We collect details about your device (e.g., IP address, browser type, operating system, device identifiers) and connection settings.
Location Data: When location tracking is enabled and during emergencies, we gather your device’s location to provide safety features.
Cookies and Tracking: We use cookies, web beacons, and similar technologies to enhance functionality and analyze usage patterns, subject to your browser settings.

2.3 Information from Others

Other Users: We may receive your details from other Service users (e.g., as an emergency contact) or administrators managing accounts.
Third-Party Integrations: Linking third-party services to our Services may provide us with additional data, depending on their privacy settings.
Partners: Partners like Google, Apple, Stripe, or Amazon may share billing, technical, or usage-related information with us.

3 How We Use Your Information

We use your information to provide, enhance, and personalize our Services, including:

Safety and Emergencies: To locate you during emergencies and notify designated contacts or administrators.
Service Delivery: To process transactions, authenticate logins, fulfill orders, and maintain Service functionality.
Communication: To send transactional updates (e.g., order confirmations, security alerts) and respond to inquiries.
Personalization: To tailor your experience based on usage, location, or organizational affiliation.
Improvement: To analyze trends, troubleshoot issues, and develop new features using aggregated insights.
Marketing: To send promotional messages about new features, offers, or events (with opt-out options).
Legal Compliance: To meet legal obligations, protect our rights, and ensure safety and security.
With Consent: For specific purposes (e.g., testimonials) when you explicitly agree.

4 How We Share Your Information

We share your information only as necessary to deliver our Services or comply with legal requirements:

4.1 With Other Service Users

Emergencies: Your profile data, location, and emergency status may be shared with nominated contacts, emergency services or administrators when you activate an emergency.
Managed Accounts: If your account is linked to an organization, administrators may access your details or content.

4.2 With Third Parties

Service Providers: Trusted partners assist with hosting, payment processing, analytics, alarm monitoring centres and support, accessing your data under strict confidentiality terms.
MCM Partners: We collaborate with partners for integrations, billing, alarm response or technical support, sharing only what’s needed.
Legal Obligations: We may disclose data to comply with laws, enforce policies, or respond to emergencies threatening harm.
Business Transfers: Information may be shared during mergers, acquisitions, or sales of our business.
With Consent: We share data with third parties (e.g., for testimonials) when you permit us to do so.

We do not sell or rent your personal information for marketing purposes.

5 Data Storage and Security

Storage: Data is stored on secure, privately owned servers in Australia, which comply with ISO 27001 standards.
Security: We employ industry-standard technical and organizational measures to protect your data from unauthorized access, loss, or alteration. However, no system is entirely immune to breaches, and we cannot guarantee absolute security over the internet.
Retention: We keep account data while your account is active and for a reasonable period afterward, or as required by law. Emergency data persists for team use even after deactivation, unless deleted. Marketing preferences are retained until you opt out or cease engagement.

6 Your Rights and Choices

Under the APPs, you have rights to manage your information:

Access and Update: View or edit your profile and content via account settings or via your administration team.
Delete: Remove certain data (e.g., profile details) within the Services, though some may be retained for legal or operational reasons.
Restrict Use: Request we stop processing your data if you believe we lack rights to do so, subject to exceptions.
Opt Out: Unsubscribe from marketing via email links, account settings, or by contacting us. Transactional messages continue.
Data Portability: Request a copy of your basic account data in a transferable format.
Deactivation: Deactivate your account through settings or by contacting your administrator or MCM support. Deactivation does not fully delete data visible to others.

To exercise these rights, log into your account or contact our Privacy Officer (see Section 9). If your account is managed by an organization, your administrator may need to assist.

7 Cookies and Tracking Technologies

We use cookies and tracking tools to improve your experience and analyze usage. You can manage these through your browser settings, though disabling them may limit functionality. We do not currently respond to "Do Not Track" signals due to lack of universal standards.

8 Special Considerations

Children: Our Services are not intended for those under 16. We do not knowingly collect their data and will delete it if discovered. Contact us if you suspect a child has provided information.
Managed Accounts: If your employer or organization administers your account, they control your data and may access, modify, or restrict it. Use a personal email to avoid organizational oversight.
GDPR (if applicable): EU users have additional rights (e.g., to withdraw consent), though exercising them may affect Service access.

9 Changes to This Policy

We may update this policy to reflect legal, operational, or service changes. Significant updates will be communicated via email or a prominent notice on our websites. Review this policy periodically to stay informed. If you disagree with changes, you may deactivate your account as described in Section 6.

10 Contact Us

For questions, concerns, or to exercise your rights, reach out to:
Privacy Officer
MCM Electronics Pty Ltd
Unit 3, 10 Abel Street, Jamisontown NSW 2750
Email: admin@mcmelectronics.com.au
Phone: 02 4721 8067